FIR's PR services are part of a larger, integrated offering – designed to reach audiences in numerous ways, to deliver messages more effectively. As such, FIR offers a combination of creative design; Web design; lead generation; direct marketing; and PR services to help our clients find the right audience, craft a compelling story, and deliver it across a variety of channels.
Define Your Audience
FIR can help you reach a variety of audiences (in numerous ways) to tell your company’s story. The media provides an independent, credible forum for delivering messages. But that’s not the only way to reach various audiences.
Sharpen Your Story
Identifying your audience is the first step in creating an effective marketing communications program.Once you find the right audience, the second step in the process is to clearly articulate your corporate story.
Spread the Word
Once you’re identified your audience, and sharpened your story, the final step is to ensure that the audience receives,and understands your messages. FIR specializes in a variety of Public Relations, creative design, and direct marketing programs that can help you get the word out.